FINAL_FW2607-08_DIGITAL - Flipbook - Page 56
The Great Escape
(Room)
Caption
ESCAPING AN ATTRACTION WITH
THE HELP OF CLUES and puzzles is a pastime experiencing
greater availability than ever
before. Crack and Reveal
estimates a whopping
50,000 separate escape
rooms operate globally.
With concepts possible
that match any budget,
footprint size, layout possibility, thematic story,
creativity level, or target
ES
CA
audience, escape rooms
PO
LO
GY
can be designed to suit
everything from casual first-timers
to highly experienced puzzle
enthusiasts.
In his book, “The Future of
Storytelling,” Charles Melcher
writes the escape room
originated in Japan in 2007 as
a descendant of story-driven
video games of the 1980s and
—Rick Briggs, co-owner
‘90s.
“
It's
something
you can go to on
a Friday night for an
hour with a date ... or
you can go there with
a corporate group.
FUZIONGAMZ
AmazingXcapes
54
Funworld | JULY/AUGUST 2026 | IAAPA.org/Funworld
Escapeology—an operator of more
than 50 locations in countries that
include the United Kingdom,
Canada, Spain, Mexico, and
the United States—embraces
franchising to bring some of
its games to life across its
locations in multiple cities.
Guests can try their luck at
Scooby-Doo and the Spooky
Castle Adventure, Chemical
Warfare, or Agatha Christie's
Murder On The Orient Express, to
name a few.
AmazingXscapes delivers an escape
room experience built with the same passion
co-owner Rick Briggs describes when he says a
great attraction can be created “on a shoestring
budget,” yet still feels “really, really immersive
and really cool.” Briggs tells Funworld that
while large-scale productions may cost $50,000
to $60,000, guests enjoy his original adventures
just as much—often leaving five-star reviews. He
emphasizes that true immersion isn’t about price;
it’s about creativity and care.
